When you visit the MGM Site you can expect to be informed about:
What information MGM gathers about visitors to the MGM Site ("Site Visitors");
What MGM does with the information it gathers;
With whom MGM shares the information it gathers;
MGM's policy on deleting information;
MGM's policy on correcting or updating personally identifiable information.
IN CASES WHERE WE COLLECT INFORMATION FROM CHILDREN UNDER 13, WE FOLLOW SPECIAL ADDITIONAL PROCEDURES, AS SET FORTH IN THE CHILDREN'S PRIVACY SECTION BELOW.
COLLECTION AND USE OF PERSONAL INFORMATION:
For some features of the MGM Site, you can submit information about other people. For example, if you wish to send an e-mail or e-postcard to a friend from the MGM Site, you will submit your friend's e-mail address, or if you purchase merchandise for another person at our online store and want it shipped directly to that person, you may submit the recipient's name, address and certain other contact information. We will use any such information that you provide to us about another person only for the purpose for which you submitted the information, such as delivering the e-mail or merchandise.
In general, we may retain and use your personal, demographic or preferences information in order to fulfill transactions that you have requested, provide services for which you have subscribed, and respond to your questions or other requests. We may also use such information to improve the MGM Site and its content, features and services, customize your experience on the MGM Site (for example, pre-populating a shipping form if you later purchase something through our Site) and tailor communications from us to your interests and needs. The following provides more detail on our collection and use of your information as part of certain features of the MGM Site:
During the course of registering on our Site, entering sweepstakes and in other areas of our Site, users may be invited to receive a free email subscription to the MGM.com newsletter and various other email updates and bulletins that we send out on a periodic basis (collectively, the "Newsletter") containing items that we hope will be of interest to Site Visitors. We will not send the Newsletter to Site Visitors unless they have consented to receiving it. Site Visitors may indicate their consent to receiving the Newsletter either by "opting in" (by affirmatively checking the appropriate box, clicking the appropriate link, or otherwise affirmatively responding to an invitation to subscribe to the Newsletter ) or by choosing not to opt out, depending on the particular area of our Site on which they are given the opportunity to provide their consent. Site Visitors must provide their email address in order to receive the Newsletter. Newsletter subscribers who wish to remove themselves from this mailing list can do so by following the link provided in every Newsletter mailing, or by visiting the "unsubscribe" page on the main MGM.com site, located at www.mgm.com/newsletter_unsubscribe.do.
Various Periodic Surveys/Polls
We may offer Site Visitors the opportunity to participate in surveys from time to time which are typically aimed at obtaining general or demographic information about Site Visitors. Because information obtained in these surveys may be connected with individual Site Visitors and is used internally to better market our services, participation is voluntary. Data collected from these surveys may be shared with third parties in aggregate form, but such survey data that we share with third parties will not be linked to any personally identifying information provided to us.
Sweepstakes and Contests
If you purchase products or services on our Site, we may collect personal information from you, such as your address, phone number, credit card or other payment information, or shipping information. We will not release payment information to third parties except as necessary to complete a transaction between you and such third party, or to otherwise fulfill your order. Credit card transactions are handled by a third-party service provider, which receives the credit card number and other personal information only to verify the credit card number and process transactions.
HOW MGM SHARES PERSONAL INFORMATION:
We sometimes use other businesses to perform certain services for us, such as website hosting, e-mailing, fulfilling orders, making deliveries, sending postal mail, providing marketing assistance and data analysis, clearing and processing credit card payments, providing e-commerce affiliation services and performing other administrative services. We may provide personal information, including credit card information, to those businesses when that information is necessary for them to complete a requested transaction or otherwise perform their duties for MGM. We seek to impose confidentiality obligations on such service providers.
The parties comprising MGM have various affiliates and subsidiaries (collectively, "MGM Affiliates"), and also have relationships with joint venturers, sponsors, partners, licensees and other businesses (collectively, the "MGM Partners"). During the course of registering on our Site, entering sweepstakes and visiting other areas of our Site, we may ask you if you would like us to share your personal information with MGM Affiliates and MGM Partners in order to offer or provide you with additional information, products or services. We will not share your personal information with MGM Affiliates or MGM Partners without your consent, which you may give by opting in to such sharing, or, when presented with the choice, choosing not to opt out of such sharing. If you consent to our sharing your information with MGM Affiliates and MGM Partners, then from time to time, you may receive communications from such MGM Partners and MGM Affiliates, such as promotional offers available from such businesses. For example, with your consent, we may share personal, demographic and preferences information that you provide in connection with sweepstakes, contests or promotions offered on the MGM Site with our co-sponsors and promotional partners for marketing purposes.
Finally, we reserve the right to transfer any and all information that we collect from Site Visitors to third parties in the event that we sell or transfer substantially all of our assets related to the MGM Site to such third party.
INFORMATION ON USE OF OUR SITE; AGGREGATE INFORMATION:
We may collect certain information about your transactions with us, our affiliates, or others, your Site usage patterns, such as the pages on the MGM Site you have visited and the amount of time you have spent on our Site, and your response to the Newsletter. In some cases, we may link this information to personal information that you have provided to us in order to better tailor the MGM Site and its services to your needs and preferences. We may also aggregate this type of information into general, non-personal tracking data derived by tallying and identifying users' page views throughout our Site, depositing and tracking cookies, logging IP addresses, using "web beacons", identifying browser type, and through other technologies (cookies and IP addresses are discussed further below). Such information enables us to better customize our content and services to users' needs. We also use tracking data to create aggregate reports on Site Visitor demographics, Site traffic patterns, and consumer behavior. We may provide these reports to our advertisers and business partners, enabling them to better understand the demographics of our audience and target their advertisements on the Site to Site Visitors. Please be assured that these aggregate reports will not personally identify you.
To enhance your experience with our Site, many of our webpages use "cookies." In general, cookies are small text files that we place in your computer's browser to store your preferences. These cookies do not, by themselves, tell us your e-mail address and/or other personally identifiable information unless you choose to provide this information to us by, for example, registering at our Site. If, however, you choose to furnish MGM Site with personally identifiable information, this information may be linked to the data stored in the cookie. In particular, we use both "session ID cookies" and "persistent cookies." In the case of a session ID cookie, once you close your browser, the cookie terminates altogether. In contrast, a persistent cookie may be stored on your hard drive for an extended period of time. If you would like to remove persistent cookies from your hard drive, you may do so by following Internet browser help file directions.
An IP address is a number that's automatically assigned to your computer whenever you're surfing the Web. Web servers, the big computers that "serve up" Web pages, automatically identify your computer by its IP address. MGM collects IP addresses for purposes of system administration, to report aggregate information to our advertisers, and to track the use of the MGM Site. When visitors request pages from the MGM Site, our servers log the visitors' IP addresses.
If you create a user profile, you may correct or update information contained in your user profile at any time online by visiting www.mgm.com/profile_signin.do, entering your email address and password, clicking "Submit" to enter the update area, and entering new information on the update profile page (click "Submit" on the update page to save changes).
LEAVING MGM SITE:
Please note that third parties (including, but not limited to, advertisers, MGM Partners and third parties providing services to MGM) may collect information about you, through cookies or other technologies, when you link to their websites through our Site. You acknowledge that we do not monitor or control the information collection or privacy practices of these or any other third parties, and are not responsible for their practices or the content of their websites. We encourage you to review the privacy policies of such third parties to understand how they collect and use information.
Protecting the security of your personal information is very important to us. Therefore, we have taken precautions to ensure that this information is safe and secure. We maintain your profile information on a secure server. To use some features on the MGM Site, we require that you create a password. We recommend that you do not disclose your password to any other person. In addition, when you transmit personal information from your PC to our servers, your information is protected by both a "firewall" (a combination of computer hardware and software that helps keep unauthorized visitors from accessing information within our computer network) and industry standard SSL (secure socket layer) encryption. Once we receive your transmission, we will take reasonable precautions to ensure its security on our systems. Unfortunately, no data transmission over the Internet can be guaranteed to be 100% secure. As a result, while MGM strives to protect your personal information and privacy, we cannot guarantee or warrant the security of any information you disclose or transmit to us online and cannot be responsible for the theft, destruction, or inadvertent disclosure of your personal information.
REVISIONS TO POLICY:
Collection and Use of Information; Parental Notice/Consent
In accordance with COPPA, MGM does not require a child under the age of 13 to disclose more information than is reasonably necessary to participate in an activity as a condition of participation.
We may collect a child's e-mail address in connection with a contest, sweepstakes or a question e-mailed to us by the child for the sole purpose of communicating with the child on a one-time-only basis (for example, to contact the winner of a contest or respond to a question). We will not use this information to recontact the child and we will delete it from our records once the game or contest is over. We will obtain written parental consent before sending any prizes to contest winners or posting any information about any winners on the MGM Site. For areas of the MGM Site that allow children under 13 to send e-mails or e-postcards to others, we will delete the name and e-mail address of the sender and recipient from our records after the e-mail or e-postcard has been sent and will not use that information to recontact them.
We may collect a child's name and e-mail address to the extent reasonably necessary to protect the security of the MGM Site, to protect against liability, or as required or permitted by law without obtaining a parent's consent. Information collected for these reasons will not be used for any other purpose.
Prior to any other collection or use of personal information from a child under 13, MGM shall obtain a parent's consent to such collection and use in accordance with COPPA. We may seek a parent's consent to collect information such as a child's name, mailing address, e-mail address, etc.
Sharing of Information
The personal information collected from children under the age of 13 will not be shared or forwarded by MGM to business partners, advertisers or other third parties without a parent's prior consent, except for trusted third parties who provide support for the internal operations of the Sites, such as preparing and delivering the Newsletter. These third parties are not authorized to use or disclose such personal information for any other purpose.
Parents of children under age 13 may at any time review the personal information about their children that we have collected, refuse to allow any further collection or use of their children's information, and have their children's information deleted from our records. If you would like to review or delete your child's personal information, please contact us at email@example.com. When a parent requests deletion of his or her child's information, we will use reasonable efforts to delete as much of the child's information from our database as possible and refrain from collecting any other personally identifiable information from such child. However, there may be residual information that will remain within our databases that may or may not contain personally identifiable information. This residual information will not be given to any other third party or used for any commercial purpose.
© 2006 Metro-Goldwyn-Mayer Studios Inc.